Emmanuel Macron: We will fight hard to keep Emily in Paris in France

Hugely successful Netflix show has been a boon to French tourism but latest season takes events to Rome

It is shameless fantasy, from high heels on cobblestones to sanitised streets free of litter and dog poo, a suspiciously blue River Seine, no homelessness and a main character so cut off from reality that French media refer to her as “the overdressed American”.

But the hugely successful Netflix series, Emily in Paris – for all its stereotyping about a Chicago marketing executive’s culture clashes in France – did bring hordes of tourists to the country, boost trade and increase inquiries to estate agents in the capital. So now its departure to Rome for series 5 has become a political issue, with the president, Emmanuel Macron, announcing he’ll fight hard to keep it in France.