Health minister accuses vaping lobby of targeting children after industry ad campaign against ban

Industry claims vapes should be regulated like alcohol but Mark Butler says companies want to create a ‘new generation addicted to nicotine’

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A vaping lobby group with links to tobacco companies is running ads in Australian newspapers calling for the government to abandon its vaping reforms, in a campaign ministers and experts say is misdirecting the public.

A campaign called Bust the Black Market ran full page advertisements in The Australian and the Daily Telegraph this week calling for e-cigarettes to be regulated “like tobacco and alcohol”.