Sainsbury’s shoppers criticise ‘vile’ new mince packs

Vacuum pouches for beef are said to be ‘too compressed’ and ‘like I’ve bought someone’s kidney’

Sainsbury’s has defended itself against criticism of new plastic packaging for mince which shoppers have criticised as “very medical”, “too compressed” and “vile”.

The supermarket said last month it was the first UK retailer to vacuum pack all its beef mince, part of the retailer’s efforts to halve its use of plastic packaging on its own-label products by 2025.