UK parents urged not to buy children anti-ageing skin products

Dermatologists say use of such cosmetics could damage young people’s sensitive skin

Leading dermatologists have said that children as young as 10 are putting pressure on their parents into buying them expensive anti-ageing skincare products, which experts say could damage their sensitive skin.

Dermatologists expressed concern that the trend, largely driven by girls seeing products on social media, had left children “obsessed with ageing”. Experts recommend a simple skincare routine at a young age, such as cleaning twice a day and using a light moisturiser, as well as sunscreen if UV rays are high.