‘We’re going back to silly’: what’s the next turn for British comedy in era of nostalgia?

8 months ago 37

It’s no joke for new shows as classic favourites live on while investment in sitcoms and sketches falters

There is a quip beloved of comedians, when asked if their industry is going down the pan: “Nostalgia? It ain’t what it used to be.”

But for fans of well-worn jokes, and the shows in which they appear, 2024 could be truly a golden era.

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